Inspiration for small businesses

As anyone who runs their own business knows, it can be a lonely place sometimes. You do what you think is right and what you believe in, however things don't always go to plan and as a result it can leave you deflated and wondering why you make the necessary sacrifices.

Well a customer of mine called today asking why we didn't do a particular product line under our own brand, he believed that our reputation is such that people would fall over themselves to use it if we put our name to the product.

I told him that we continually look for these kinds of opportunities, but that the volumes involved sometimes meant that we couldn't justify the cost. He was pleased to hear this and appreciated my dilemma. He then came out with this wonderful quote which really reassures you that what you are striving to achieve isn't being done in vane and is appreciated:

"The only thing necessary for the triumph of evil is for good men to do nothing"

Apparently it is attributed to the English philosopher Edmund Burke

I know it sounds dramatic, and not all our competitors are evil, but at least it reflects that other people appreciate our values and that we are not ploughing a lone furrow.


I hope that inspires those of you who run your own businesses