Saturday, December 15, 2007

Ethiopian Coffee Trademarking & Licensing Initiative

We're really pleased to be mentioned in dispatches on the CSRwire web site. We recently signed up to the above initiative as we believe that it is vital for inidividual countries to keep control of their unique coffee heritage.
Our job as coffee roasters is to communicate this wonderful heritage to our customers and endeavour to highlight those unique characteristics that come out of each origin by roasting the coffee as carefully as possible. In our case we sell Ethiopian Harrar as a single origin coffee, as well as using its unique characteristics in some of our finest espreso blends.
Where better a country to start such an initiative than in the true homeland of coffee.

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